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Kids' WB

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This is Kids' WB!

Kids’ WB was an American children’s programming block that originally aired on The WB Television Network from 1995 to 2006 and on The CW from 2006 to 2008.

Why It Rocked

  1. It was a very successful programming block similar to that of Fox Kids, with shows like Animaniacs and Batman: The Animated Series.
  2. There's even good cartoons that aired on this block:
  3. Some of their marketing techniques were great, such as sweepstakes, behind the scenes, and marathons for shows during commercials.
  4. With Earthworm Jim and Pokemon being aired, it was the very first major children's block to aired the programs, based on the popular video game franchises.
  5. The 1997-1998 season is the most-watched Kids' WB! season, like The WB's most-watched 1997-1998 season.
  6. It has it's memorable mascot, Michigan J. Frog from the Looney Tunes short "One Froggy Evening" (voiced by Jeff McCarthy). He has his signature catchphrase for the network; "W-W-WB!". He sung The WB jingles to the tunes of "Hello My Baby" and "The Michigan Rag".
  7. A lot of the Pokémon promos they've made were really cool, especially where Ash Ketchum (Satoshi) plays poker on the Joker.
  8. While it was going downhill, everyone who is a fan of this block still remembers some of the best shows on Kids' WB! during their childhood.
  9. When the weekday block ended in December 2005, Kids' WB added an extra hour on Saturday mornings.

Bad Qualities

  1. While it was good, there some were bad and/or mediocre shows, such as Pinky, Elmyra & the Brain, Da Boom Crew, Loonatics Unleashed, Coconut Fred's Fruit Salad Island, and Shaggy & Scooby-Doo Get a Clue!
  2. The 1996-1997 season is quite infamous for how the network basically handled Freakazoid and Earthworm Jim due to the shows attracting adult viewers instead of the intended kid audience.
    • To coincide with the premiere of Waynehead in October, Kids' WB started the "Big Kids Go First" promotion and moved the two shows to the 8:00AM hour, knowing full well that its adult audience would sleep in on Saturdays (with the Season 4 finale of Animaniacs even making reference to this in a gag credit).
    • A month afterwards, Freakzoid was moved to Fridays (at a time when most channels carrying Kids' WB had a choice of airing the weekday block either in the morning or afternoon), while Earthworm Jim had a worse fate of only airing on Fridays once every three weeks (rotating between Superman and Road Rovers).
    • In February 1997, after Kids' WB announced by both shows would not be back for a third season, the network quietly pulled the shows off the schedule while Freakazoid still had two more episodes left to air (the final two episodes eventually premiered a few months later on Cartoon Network).
  3. They kinda got rid of anime shows, due to the discontinuation of The WB, and the block moved over to The CW. However, they kept Pokémon until 2006, which was when 4Kids lost the rights to the anime due to TAJ Productions going bankrupt in the same year. Thankfully, the series is now available on Netflix (formerly on Cartoon Network, Boomerang and Disney XD), but with the dubbing rights now belonging to Pokémon USA.
  4. Toonami on Kids' WB was poorly received due to airing shows that weren't even action-oriented, its lack of slow-paced techno music that the block was known for on Cartoon Network, and the fact that Tom (usually voiced by Steve Blum) never once said a word.


  • The block was replaced by The CW4Kids from 2008 to 2010, Toonzai from 2010 to 2012, and Vortexx from 2012 to 2014.